Cliff Etzel - Photographer, Storyteller, Humanitarian

Eugene, Oregon Documentary Photographer, Storyteller Humanitarian




Visual stories create change. I make photographs and videos to do just that.

The work I produce is two fold:

  1. I create unique documentary photography for private clients wanting a visual documentary record of their wedding or family.
  2. I also partner with brands, advertising agencies and organizations to craft powerful, journalistically-driven visual narratives around social responsibility, philanthropic and cause-related initiatives that organizations have made as part of their mission statement and core values.

As a Pacific Northwest regional award-winning photojournalist, I have the credibility and real world experience to tackle sensitive, complex, social issues documenting families, homelessness, birth and death.

The results are authentic, transformative, visual stories that engage, unite, and have the power to change minds through compelling images to engage viewers.

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